Sameer Deen
Chief Operating Officer
Sameer Deen serves as Chief Operating Officer of Sportradar where he oversees Commercial and Group Operations to drive strategy and growth. Bringing more than 25 years of experience across sports betting, media, and digital commerce, he most recently held the role of Chief Commercial Officer & President at Entain plc, where he played a key role in expanding the company’s commercial footprint and enhancing operational performance. Prior to Entain, Deen held senior leadership roles at Univision Communications and Scripps Networks Interactive, and also founded and led a technology startup, contributing deep expertise in scaling businesses, digital innovation, and operational excellence.